Analyzing Exhibitor Performance with Bear IQ Individual Exhibitor Pane
This article provides insights into the Individual Exhibitor Pane in Bear IQ's sales dashboard, which is designed for analyzing the comprehensive and historical performance of each exhibitor associated with your event. Users will discover how to leverage various features and metrics within this pane to gain a full understanding of exhibitor engagement over time, helping them make informed decisions for future events.
Tip: Quickly access exhibitor data by utilizing the drop-down menu in the top left corner to search and select the exhibitor you're interested in analyzing.
Key Moments to look out for:
Current and Historical Performance: Navigate the pane to review both current and historical exhibitor performance metrics.
Full Transaction History: Examine a complete history of all transactions, including booth transactions, attendee lists, and sponsorships.
Engagement Comparison: Compare current engagement metrics to those from previous years for informed decision-making.
Heads up: Use the comprehensive insights provided by the Individual Exhibitor Pane to strategize on enhancing exhibitor engagement and maximizing event revenue.
Exploring Features:
Accessing the Individual Exhibitors:
Start by navigating to the top left-hand corner drop-down menu, where you can search and select the specific exhibitor you want to explore.
Historical Transaction Data:
Once an exhibitor is selected, the metrics and table automatically update to present a complete history of their transactions, providing insights into their entire interaction with your event.
Participation Metrics:
Observe key metrics such as total revenue, booth count, and square footage to see how exhibitor participation has evolved year over year.
Rank Analysis:
Bear IQ offers rankings for each exhibitor based on key performance indicators like lifetime revenue, booth revenue, and sponsorship revenue, allowing for a holistic understanding of their value.
By effectively utilizing the Individual Exhibitor Pane, you gain insights into the overall performance of exhibitors, enabling better engagement strategies and revenue optimization for future events.